NECC

Mainlogo.png

Brand Attributes

Maintain a consistent and recognizable identity by aligning your brand with these three attributes. 
Consistency  »  Recognizability  »  Trust

inspirational

guiding

reliable

For every decision made about the brand, ask yourself:

 

  1. Is it inspirational?

  2. Is it guiding?

  3. Does it show we’re reliable?

 

Logo Files

 
Artboard 1-100.jpg
 

Illustrative Style

Screen Shot 2021-02-18 at 8.20.20 AM.png

Icons

NECC-iconsArtboard 1 copy-.jpg

Photography Style

Kids having fun, kids learning, professional development, gradient overlay, flat lay

Screen Shot 2021-02-18 at 8.25.25 AM.png
Screen Shot 2021-02-18 at 8.25.33 AM.png
Screen Shot 2021-02-18 at 2.20.22 PM.png
Screen Shot 2021-02-18 at 8.25.50 AM.png
Screen Shot 2021-02-18 at 8.26.04 AM.png

Brand Story

Screen Shot 2021-02-18 at 8.29.46 AM.png

One-liner

Screen Shot 2021-02-18 at 8.37.37 AM.png

Typefaces

*special use fonts Chaloops bold and Como can be downloaded from Adobe Typekit

Screen Shot 2021-02-18 at 8.47.26 AM.png

Primary Colors

color1.jpg

scuba
PANTONE:
xxxx
CMYK:
82 | 43 | 53 | 20
HEX:
#336869

robinsegg.png

Robins egg

PANTONE:
xxxx
CMYK:
78 | 31 | 42 | 5
HEX:
#3b878c

backyard.png

back yard

PANTONE:
xxxx
CMYK:
57 | 14 | 100 | 1
HEX:
#7eaa48

color4.jpg

school bus
PANTONE:
xxxx
CMYK:
0 | 22 | 91 | 0
HEX:
#fec742

color5.jpg

citrus

PANTONE:
xxxx
CMYK:
15 | 72 | 99 | 3
HEX:
#ca6332

lavender.png

lavender

PANTONE:
xxxx
CMYK:
23 | 41 | 1 | 0
HEX:
#c19dc6

Colors by priority

Screen Shot 2021-02-18 at 8.59.19 AM.png
 

Custom Requests

If you have a custom request or need help with NECC brand elements,
we're happy to help. Send requests to info@SecretPenguin.